It has never been easy and it never will be, to choose or decide whether to build a hybrid or native mobile app. This has always remained the unanswered question so far for the app development companies as well as for app entrepreneurs. The prime reason for that could be because of ever-changing demand and need for client or business even when we merely consider the growth parameter. As mobile has become an integral part of our life, receiving information through app interaction and communication is not the only thing but also the device needs to be responsive, reliable and respond fast in today’s speedy world.

Invoicing industry needs to get hold of understanding the difference and then identify based on the needs of its nature, which one is suitable according to project requirement. Most of the competitive comparison we have presented here might help you to make an informed decision; however, prior to that, these are the few determinant points for a business to conclude the type of mobile app and its development methodology to go for such as project budget, performance, device type, target audiences and their choices, security, scalability, resources and so on.

Developing a solution design sometimes becomes challenging provided the complexity of client’s requirements and IT environment. There is a mobile app for everything nowadays; more importantly, the users interact with companies via their mobile devices. The foremost thought that a company should comprise of when entering into mobile app development is the approach and their take on the entire project. Whether they would like to have a greater outreach product approach by building a native application that integrates into the platform of their choice (Android or iOS) or rather would be interested in taking a lesser viable product approach by quickly developing a hybrid application which can be released across platforms? Let’s get on to the nitty-gritty of it.

Quickview: Hybrid vs Native apps

Hybrid app: It is a web application encapsulated in native app pocket. They look and feel like the native app and their presence is located outside the basic frame of the application. These are usually powered by company’s website. Hybrid applications are cross-platform and do not require different versions of iOS and Android and are developed with HTML5, JavaScript, and CSS. Cordova, Xamarin, and Appcelerator Titanium are the front-runner platforms in enabling hybrid app development. Hybrid apps are deployed in different OS and platforms by developers with the help of SDK. Facebook, Twitter, Instagram are few examples of hybrid applications.

Advantages of the Hybrid app:

Access to build on the single codebase and use it on multiple platforms, hence easy portability
Single codebase so as to be cost-effective in developing and maintenance costs
Quick time-to-market
Faster development cycle
No need of learning mobile platform specific language

Disadvantages of the Hybrid app:

Restricted to controls/ navigational elements
Medium performance
No access to inbuilt functionalities like camera, calendar, GPS, etc hence user experience is affected
Adaptability to different OS can lead to experiencing lapse/interruptions in interaction with the mobile app

Native app: These apps are written in the programming language for a specific operating system or platform. Developers use Objective-C or Swift for iOS and Java for Android. Native apps have better performance with rendering and animations as compared to hybrid apps. Moreover, these apps are nurtured for a particular mobile OS and hence have to follow specific user experience and technical guidelines. There is a ‘feel right factor’ associated with the native app which means that a user feels the consistency with almost every other native apps on the device without any discrepancy. Which in-turn enhances a user’s navigational capacity and allows to use app faster. More importantly, native applications have benchmark advantage to easily access and utilize the device’s inbuilt functionalities such as GPS, Address Book, Camera, etc. Device’s app like, Messages, Pictures, Music app are few examples of native applications.

Advantages of the Native app:

Developed in platform specific language
Separate code for each platform
Fastest and quick responsive user experience
Internet connection not required
Outreach to the target audience is easy for businesses as it is easy to discover in app stores
Access to device’s hardware/ software

Disadvantages of the Native app:

Higher cost and development time
Diversified investment of time, resources, and talent
Native app development is difficult as developers have to have a thorough knowledge of the particular mobile language
Need to use different API process and language for Android and iOS

Important Criteria:

User Experience: In today’s world, user experience counts the most! It plays the decisive role and the most critical differentiating point. Vividly, an user experience may depends on interactivity, layout, colour, navigation, etc. Bad experience may lead to switching to similar app from competitor, give poor ratings or uninstall it. Once developers understand the needs and design it accordingly for the niche community, chances are that users will get comfortable and accustomed to it and never shift the platform. The native app is rated better when compared to the hybrid app in terms of user experience guidelines.

Performance Uniformity of App: It is also one of the important factors as it is based on a user’s perception of how the design of application works alongside with the response time, load time, device memory, frame rate, etc. Since the native app is built on platform specific language, undoubtedly will excel positive user experience. Hence, native app the early has an upper hand in this parameter.

Release Cycle: Release cycle matter, matters a lot! The frequency of release cycles has gone shortly now. Hybrid apps, inculcate the updated version automatically and hence, users are not required to update from the app store. It does result in significant change in user experience. On the contrary, native apps have to be updated by the users. It’s an individual’s choice as frequent mobile app updates may not work effectively for every user and may lead to uninstalling the said mobile app.

Budget and Timeline: Invoicing companies have to have an eye for detail for budget and timeline while developing the mobile application as both of them run simultaneously and are important factors. If your business could incur the expense and mobile app project is not hanging on deadline than one should opt for native application development. Hybrid app development will be pocket-friendly in comparison to native development. Calculate the resources you are going to allocate to develop the app will help you in making a wise decision.

In a nutshell, for invoicing industry, the native invoicing app is better than its counterpart i.e, hybrid app development. As is the case with Moon Invoice features such as billing, payment, notifications, reports, time tracking, sync and many more seems to be the functions where above mentioned user-experience, a performance of the app, etc will be tested.

Recurring Payments Vs Recurring Invoices

Recurring Payments	Recurring Invoices
Recurring payments charge the customer’s credit card account or debit card account on a predetermined schedule for the same amount as preapproved.	Send an invoice to your customer on a regular basis. The client receives the invoice but, money is not paid unless the customer approves.
A business that takes prepayment of money and sells a monthly subscription service and product. Subscription services are excellent examples of this.	A company that provides fixed services with billable hours is an excellent choice for recurring billing. For example law firms and consulting agencies.

Pros and Cons of Recurring Invoices

Pros	Cons
You eliminate the possibility of human error by automating the billing process. If you use a recurring invoice, you will not be concerned about forgetting to charge your customers for the things they ordered.	You must exercise caution while recurring billing to prevent issuing inaccurate pricing. This also holds for price changes that could take place right once an invoice is created.
If you provide your customers with the option for recurring billing, they are more likely to buy products regularly.	It could be difficult to cope with recurring invoices if a transaction fails for any reason.

Net 45	Invoice is due in full within 45 days with no early payment discount offered
2/10 net 45 terms	2% discount if you pay within 10 days; otherwise full payment of the invoice is due in 45 days
1/15 net 45 terms	1% discount if you pay within 15 days; otherwise full payment of the invoice is due in 45 days
1/10 net 45 terms	1% discount if you pay within 10 days; otherwise full payment of the invoice is due in 45 days
1/7 net 45 terms	1% discount if you pay within 7 days; otherwise full payment of the invoice is due in 45 days

Category	Net Method vs. Gross Method	Explanation
Calculation Approach	- Applies tax credits first; reduces taxable income before computing tax liability.	- Doesn't apply tax credits; computes taxable income without considering tax credits.
Tax Credit Eligibility	- Allows for greater likelihood of tax credit eligibility due to reduced taxable income.	- Limits tax credit eligibility because taxable income hasn't been reduced yet.
Itemized Deduction Requirement	- Lowers threshold requirement for itemizing deductions due to decreased taxable income.	- Raises threshold requirement for itemizing deductions due to higher taxable income.
Advantages	- Leads to lower taxable income and increases chances of meeting qualifications for other tax benefits.	- Results in higher taxable income compared to net method.
Disadvantages	- May miss opportunity to reduce tax burden if taxpayer doesn't itemize deductions or take advantage of tax credits.	- Increases taxable income and may result in higher overall tax bill.